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Topic
E-commerce Foundations: Building, Scaling, and Thriving in the Digital Marketplace
Date & Time

Selected Sessions:

Dec 12, 2024 10:00 AM

Description
Jumpstart your e-commerce journey with our free, comprehensive webinar series designed to help aspiring entrepreneurs build, scale, and thrive in the digital marketplace. Whether you're just starting or looking to grow, this four-part series covers every essential aspect of creating a successful e-commerce business. In this series, you will learn how to establish your e-commerce business by choosing the right legal structure, building a strong brand, and setting up your store on platforms like Shopify or WooCommerce. Define your target audience and master digital marketing strategies, including SEO, content marketing, social media, email, and paid ads, to drive traffic and sales. Explore product sourcing options such as dropshipping and affiliate marketing, and optimize your listings on marketplaces like Amazon, Etsy, and social platforms like Instagram. Finally, master customer service, ensure legal compliance, and use data-driven insights to make informed decisions for sustainable growth. Whether you’re just starting or scaling your e-commerce venture, this series will equip you with the knowledge, tools, and strategies to thrive in today’s competitive online marketplace. Don’t miss this opportunity to elevate your e-commerce success! Session Info: Session 1: Business Startup & E-Commerce Foundations Session 2: Buyer Personas & Digital Marketing Essentials Session 3: Product Sourcing & Marketplace Strategies Session 4: Advanced Strategies, Customer Service & Legal Considerations This workshop is brought to you by Central California SBDC and taught by Ramin Ramhormozi! Small Business Development Centers (SBDC) provide quality business assistance to small businesses at no cost! Our business advisors provide clarity and path